Living life in two different worlds

Archive for the ‘Ag&Technology’ Category

Skype Session: Dairy Carrie

This week in my Public Relations class in Agriculture I was fortunate enough to meet Dairy Carrie. That is of course due to technology she talked with my class through Skype from her house in Wisconsin. I had never met someone over Skype so I wasn’t quite sure what it would be like. I figured it might be awkward for Carrie to have an entire class of students just staring at her through a computer screen. She handled it wonderfully to say the least. I literally have nothing but wonderful things to say about her. I am hoping that I will eventually get to meet her in person. She has already made such an impact on the agriculture community it is phenomenal. The Skype session really gave me some motivation, and encouragement I have been looking for.

  I have posted Carrie’s blog link below, and I highly encourage that you all go read it. She really gave me some good advice that I would like to share. First of all she let us all know that we need to make sure to share OUR own story. It should not be left to others, we are all responsible as a whole. Social media is such a marvelous tool that we must all learn to utilize. Carrie for example has had thousands of views, and comments on her blog. She is reaching out to people who may have no idea what the Agriculture Industry is all about. It is such a wonderful way to let people know what your life is like, and it can help them understand it. I was encouraged to make sure not to polish my stories too much. People want real because they want to be able to connect with you. Sometimes we may have to show the bad side of the industry like the death of livestock. This shows how life really is for some farmers, and it lets the world see that also. My favorite was her explanation on learning how to pick, and choose battles. There has been so much controversy over the Chipotle video, along with other related post that have upset some of the Agriculture Community. I now have a different approach when it comes to controversial topics. I am definitely going to try to improve my blogging, along with letting the world know MY story.




My Journey into Twitter

This week has been interesting to say the least. I’ve said before that I write this blog for my Public Relations in Agriculture class. We were assigned an exploration project explaining a form of social media we have never used before. We do this so we can learn how to promote agriculture, and help businesses. I absolutely admire farmers that have been around, and worked hard for many years. The issue I am finding is that they aren’t necessarily on board with technology. I can’t blame them they have gotten along without it most of their lives. This class is teaching me just how important it really can be. Things like Facebook, and Twitter can really help promote a business.

  I have a Facebook, but that is about as far as my social media interaction goes. I decided to take on the task of Twitter by creating an account, and really delving in to how it can help a business. I was quite impressed to say the least. Of course with over 200 million users it makes it possible to connect with the world. People who have no idea about agriculture now have the ability to learn. Selling a product is more possible, and now we can defend our industry. People who tweet bad things can be put into their place. I’m going to really try to get some older farmers I am friends with on board. If they refuse it at least puts me at ease that I now am more involved in the Twitter world. According to most people Facebook is going out of style, and Twitter is the new big thing. I am very excited to incorporate social media within my own farming operation. It never hurts to make contacts beyond our local buyers.

Ozark Farm & Neighbor

This week for my Ag public relations class we had a guest speaker named Lynzee Glass; she works with Ozark Farm and neighbor. This is a paper written every three weeks about agriculture in Missouri, and surrounding states. It has almost 50,000 readers, but most are male between ages 35 and 64. It seems in modern day society the younger generations are using a lot more technology. The Ozark Farm and Neighbor paper decided to utilize internet sources. They now are connected to the world through Facebook and Twitter. Lynzee had mentioned that her boss almost seemed a little reluctant to join Facebook at first. He was simply trying to figure out how it could help him make a profit? This is the one of the most important questions when it comes to operating a business. But, what happens when these older men who read their paper pass on? I know that I personally haven’t read a paper myself in at least a year. I do happen to check my Facebook, and use the internet daily.

This lead them to using social media beyond just their paper. It is the best way for them to connect to the younger generation of the world. Once they made the Facebook page then they could track how many people liked it. The internet also has changed how they can get information out. The paper is only sent out every three weeks, this often means breaking news is often sent out a while after it happens. Social media has allowed them to get information out in a much more timely manner. They can also post community events, photos, and press releases through twitter. Even if they only have a few thousand followers, they are reaching additional people. Lets face it not a ton of older farmers check their Facebook page each day, that is if they even have one. Since making Facebook, and Twitter is free it seems like only a gain. Utilizing the internet has definitely only helped out their business. The world is changing, and if a business doesn’t keep up it may just be left in the dust.